31Jul: Moved MVPs per country to bottom and expanded table.

Another year, another Microsoft MVP award cycle. Always a great moment to have a quick peek at the MVP population. Note that this year, this post took a while longer to get published. This is due to the date of awards being announced, as well as the vacation period, which caused delays in people confirming their renewal agreement.

The numbers below are taken from the public MVP portal on July 30th. Comparing them to July from recent years should give an idea of trends and what award categories (and thus products) have focus.

A few notes:

• 3.589 public MVP profiles were processed. The overall number went up compared to last year. However, compared to the MVPs of June, the overall number went down by 12%.
• The award category Mixed Reality has been closed. Have a look at the Sankey diagram further down this article to see where these people went.
• The number of countries represented went down when compared to last year.
• The number of MVPs with more than one award category has increased by 13%.
• The MVP award category with the most MVPs is still the Developer Technologies.

MVP Awardees per Category

The following chart and table display the awardees per award category from 2021 to 2025, plus change percentages compared to previous years.

Award Category	Jul2021	Jul2022	%	Jul2023	%	Jul2024	%	Jul2025	%
AI Platform	138	128	-7%	105	-18%	269	156%	386	43%
Business Applications	323	351	9%	442	26%	474	7%	483	2%
Cloud and Datacenter Management	219	164	-25%	136	-17%	111	-18%	106	-5%
Data Platform	392	364	-7%	335	-8%	307	-8%	329	7%
Developer Technologies	770	715	-7%	747	4%	761	2%	859	13%
Enterprise Mobility	133	149	12%	100	-33%	0	-100%	0	0%
Internet of Things	0	0	0%	43	0%	43	0%	39	-9%
M365	556	492	-12%	541	10%	643	19%	819	27%
M365 Development	69	59	-14%	70	19%	0	-100%	0	0%
Microsoft Azure	534	546	2%	526	-4%	527	0%	539	2%
Mixed Reality	0	0	0%	45	0%	35	-22%	0	-100%
Security	0	0	0%	171	0%	305	78%	349	14%
Windows and Devices	42	45	7%	61	36%	102	67%	133	30%
Windows Development	120	92	-23%	37	-60%	30	-19%	35	17%
Total Categories	3296	3105	-6%	3359	8%	3607	7%	4077	13%
Total MVPs	3223	3023	-6%	3175	5%	3187	0%	3589	13%

Note: The difference between total categories and total MVPs is caused by MVPs that are awarded in more than one category.

Where did they go?

The Sankey diagram below displays the number of awarded categories moving from last year to now. The move is based on the MVP, the categories they had, and the new categories they have currently been awarded in. New awardees are categorized as “New,” and those who are no longer present on the MVP portal (e.g., no longer MVP) are categorized as “Out.”

MVP Awardees per Country

The following chart and table display the awardees per country, plus change percentages compared to July last year. Countries that show a 0 no longer have any published MVPs. This used to be a condensed table, but I have expanded the table and added fun facts such as MVPs per population and area as well, using apicountries.com as a reference.

Country	Was	Now	Change	MVPs per 1,000,000	MVPs per 1,000 km2
Albania	1	1	0%	0,35	0,035
Angola	1	1	0%	0,03	0,001
Argentina	17	19	12%	0,42	0,007
Australia	111	113	2%	4,40	0,015
Austria	32	37	16%	4,15	0,441
Azerbaijan	4	3	-25%	0,30	0,035
Bahrain	1	2	100%	1,18	2,614
Bangladesh	3	1	-67%	0,01	0,007
Belgium	59	64	8%	5,54	2,096
Benin	0	1	100%	0,08	0,009
Bolivia	5	4	-20%	0,34	0,004
Bosnia and Herzegovina	7	6	-14%	1,83	0,117
Brazil	127	136	7%	0,64	0,016
Bulgaria	8	8	0%	1,15	0,072
Cambodia	0	1	100%	0,06	0,006
Cameroon	1	3	200%	0,11	0,006
Canada	115	130	13%	3,42	0,013
Chile	4	5	25%	0,26	0,007
China	137	132	-4%	0,09	0,014
Colombia	16	14	-13%	0,28	0,012
Congo (DRC)	4	1	-75%	0,01	0,000
Costa Rica	2	2	0%	0,39	0,039
Côte d’Ivoire	1	1	0%	0,04	0,003
Croatia	13	11	-15%	2,72	0,194
Czechia	26	31	19%	2,90	0,393
Denmark	49	60	22%	10,29	1,392
Dominican Republic	3	6	100%	0,55	0,123
Ecuador	4	4	0%	0,23	0,014
Egypt	8	10	25%	0,10	0,010
El Salvador	2	2	0%	0,31	0,095
Estonia	4	4	0%	3,01	0,088
Finland	33	39	18%	7,05	0,115
France	120	113	-6%	1,68	0,176
Gabon	0	1	100%	0,45	0,004
Georgia	1	2	100%	0,54	0,029
Germany	143	177	24%	2,13	0,496
Ghana	6	6	0%	0,19	0,025
Greece	11	10	-9%	0,93	0,076
Guatemala	1	3	200%	0,18	0,028
Honduras	1	1	0%	0,10	0,009
Hong Kong SAR	6	7	17%	0,94	6,341
Hungary	8	6	-25%	0,62	0,064
Iceland	5	6	20%	16,37	0,058
India	118	147	25%	0,11	0,045
Indonesia	7	9	29%	0,03	0,005
Ireland	32	31	-3%	6,21	0,441
Israel	12	17	42%	1,84	0,818
Italy	69	75	9%	1,26	0,249
Japan	151	164	9%	1,30	0,434
Jordan	1	1	0%	0,10	0,011
Kazakhstan	0	1	100%	0,05	0,000
Kenya	7	8	14%	0,15	0,014
Korea	56	58	4%	1,12	0,579
Latvia	1	3	200%	1,58	0,046
Lebanon	1	1	0%	0,15	0,096
Lithuania	6	5	-17%	1,79	0,077
Luxembourg	1	2	100%	3,16	0,773
Malaysia	7	5	-29%	0,15	0,015
Malta	1	3	200%	5,71	9,494
Mauritius	1	2	100%	1,58	0,980
Mexico	18	21	17%	0,16	0,011
Morocco	4	7	75%	0,19	0,016
Myanmar	1	1	0%	0,02	0,001
Nepal	4	5	25%	0,17	0,034
Netherlands	175	195	11%	11,18	4,659
New Zealand	32	35	9%	6,88	0,129
Nicaragua	3	2	-33%	0,30	0,015
Nigeria	26	23	-12%	0,11	0,025
North Macedonia	5	8	60%	3,84	0,311
Norway	40	50	25%	9,29	0,154
Oman	0	1	100%	0,20	0,003
Pakistan	9	15	67%	0,07	0,017
Panama	3	1	-67%	0,23	0,013
Paraguay	1	1	0%	0,14	0,002
Peru	13	15	15%	0,45	0,012
Philippines	6	6	0%	0,05	0,018
Poland	66	73	11%	1,92	0,233
Portugal	23	25	9%	2,43	0,271
Puerto Rico	1	1	0%	0,31	0,113
Qatar	0	1	100%	0,35	0,086
Réunion	1	0	-100%	–	–
Romania	12	19	58%	0,99	0,080
Saudi Arabia	4	4	0%	0,11	0,002
Senegal	1	0	-100%	–	–
Serbia	7	10	43%	1,45	0,113
Singapore	20	23	15%	4,05	32,394
Slovakia	4	5	25%	0,92	0,102
Slovenia	7	7	0%	3,33	0,345
South Africa	11	14	27%	0,24	0,011
Spain	103	122	18%	2,58	0,241
Sri Lanka	10	10	0%	0,46	0,152
Sweden	80	96	20%	9,27	0,213
Switzerland	53	63	19%	7,29	1,526
Taiwan	45	46	2%	1,96	1,271
Tanzania	1	1	0%	0,02	0,001
Thailand	16	17	6%	0,24	0,033
Tunisia	1	0	-100%	–	–
Türkiye	20	24	20%	0,28	0,031
Ukraine	14	16	14%	0,36	0,027
United Arab Emirates	3	4	33%	0,40	0,048
United Kingdom	273	304	11%	4,52	1,252
United States	489	558	14%	1,69	0,058
Uruguay	2	2	0%	0,58	0,011
Uzbekistan	2	1	-50%	0,03	0,002
Venezuela	1	1	0%	0,04	0,001
Vietnam	5	5	0%	0,05	0,015
Yemen	1	1	0%	0,03	0,002

If you have questions or comments, please leave them in the comments below.